Nathalie Genty
Founder, Melijoe

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Dedication and patience are so important. It takes time to build what you really want. My kids are a major support in my daily life. They help me step back, breath and they are my biggest source of inspiration. 

About Nathalie

Nathalie has had one of the most interesting careers. She first went to medical school for 5 years and then decided to switch and studied communications. In 2000 she launched her first company selling luxury interiors online. 

After having her first child she realised she could never find the children's clothes she was looking for, so in 2007, she decided to start online kids store Melijoe. She has since become a mother of 3 and made Melijoe one of the fastest growing online kids stores.

Questions

Which DeMellier bags do you treasure?

The Edinburgh is my absolute favourite. It's very practical and it goes with all my autumn looks. 

What are your work wardrobe gems?

Miu Miu and Stella dresses, Balenciaga sneakers. I need to invest in a nice coat this winter.  I'm a big fan of Marni and Miu Miu coats. 

Which beauty product can't you live without?

My Chanel Perfect Light Foundation, it hides everything that needs to be hidden!

What's your exercise tip?

Gardening on weekends.

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Nathalie with her children
What's your top travel tip?

With my three daughters still being quite young we don’t get the chance to travel far away yet. However, we are planning an exotic trip for next summer, can’t wait!

Which book would you most recommend?

Creative vizualisation. It helps you understand how to use your imagination to get to where you want in life and accomplish your goals. It teaches you how to use mental imagery and affirmation to produce positive changes in your life. 

How did you get to where you are today?

Dedication and patience. It takes time to build what you really want. My kids are a major support in my daily life. They help me step back, breath and they are my biggest source of inspiration. 

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Nathalie wears The Edinburgh
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Nathalie's favourite
If you weren't the founder of Melijo, what would you be doing?

I would be an interior designer (I might be wrong but I think I would be very good at it!).

Finally, tell us something people don't know about you…

I'm extremely sensitive...I may look cold on the outside but whenever I see someone cry I'll cry. Oh and...i'm a Nutella Addict!

Looking for a perfect Christmas gift for the little ones? Visit Melijoe here